CAPSĪ special bottle cap design was introduced for the limited edition range. Bright colours, additional graphic elements and expressive illustrations became the main elements to shape the new style and emotions of Dlight. While looking for inspiration, we explored a lot of pop art, which helped us get on the right path towards the final design.
Colourful scintillating results in a unique appearance of the labels, catches the attention immediately and guarantees great noticeability on the shelves. The solution we chose was a novelty in the product’s category – holographic foil.
After analysing the market and the relevant category of beer cocktails both in terms of taste and packaging, we realised the former image of Dlight lacks a certain feel of modernity and it doesn’t respond well to the needs of its target audience. TASK AND SITUATIONīeer cocktail Dlight is an impulsive purchase, therefore it has to stand out on the shelves among competitors by being brighter, more innovative and modern. This one is sure to stand out to any consumer passing by simply because of how fun it looks. The labels feature quirky hand drawn illustrations that really bring the product to life.
#DLIGHT DESIGNS TV#
Lithuanian based agency Étiquette designed this colorful packaging for Dlight, a beer cocktail beverage. Sprite DLight is a tool providing a new generation of voluminous one-click normal maps from 2D sprites like pixel art for dynamic lighting effects in games. Light Design that provide solar powered lighting, device charging and can power one or more appliances including a solar LED TV or Fan.
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